Tutorial Tuesday! SEO Copywriting: Are Your Product Descriptions Costing You Customers?

You know what time it is!  It’s time for another Tutorial Tuesday with Ideal Advisor Software!  We scour the internet for our favorite help and how-to videos and share them each week – everything from SEO, to blogging, to internet marketing!

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This week’s video comes from Heather Lloyd from SEOCopywriting.com.  In it she asks ‘ Are Your Product Descriptions Costing You Customers?’  While Heather’s example relates to a retail sales item, this is an important question to ask whether you’re selling a product or a service!  If you want to sell, your item descriptions must be compelling!  Good SEO copywriting is a must!

Are your product descriptions costing you customers?

Engagement Marketing: How Email and Social Media Work Hand in Hand to Grow Business

By Javed S. Khan

 

If you want to engage your customers on social media, it will require more than just linking to your Facebook Page or Twitter feed from your newsletter and website — it’s about getting your customers and members to connect and interact with you through social media. [...] Continue Reading…

Tutorial Tuesday! SEO Checklist for New Websites

It’s Tuesday – that means it’s time for another Tutorial Tuesday here at Ideal Advisor Software!

Each week we share some of our favorite how-to videos from all over the web!  A few weeks ago, we shared a video about the basics of search engine optimization (SEO), so we thought [...] Continue Reading…